What is affiliate marketing?
In our lives, we all have come across the word affiliate marketing. But do you actually know that you make a handsome amount through affiliate marketing?
Yes! you heard that right, affiliate marketing is one of the best ways to earn money. So, how does this actually work? Let’s get deeper and get to know affiliate marketing thoroughly
Affiliate Marketing Meaning
Basically, Affiliate marketing is an online sales tactic where the owner of a product offers commission to publishers, when the later recommends the product to others.
The best thing about Affiliate marketing is that the publisher earns money on every product sale, without creating products of their own.
While buying through an affiliate the price of the product for the consumer remains the same.
Affiliates can opt for commissions on a one-time purchase or recurring income through sales of membership or subscriptions programs.
“Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products. You find a product you like, promote it to others and earn a piece of the profit for each sale that you make”
How to start affiliate marketing: Become an Affiliate?
There are a variety of ways through which you can kick off your career in Affiliate marketing.
You will be glad to know that E-commerce websites like, Shopify, runs affiliate program that allows marketers to earn commission on new Shopify customers.
However, you can also try some other ways out like surveying existing customers to know their favourite services or products and then getting in touch with companies dealing in the same field to know about an affiliate program.
How It Works?
After being accepted as an affiliate, marketers are provided a unique URL with their affiliate ID. They share this URL through text links or ads with site visitors, social networks or subscribers.
When someone clicks on the link of the unique URL, the affiliate software records that click and any resulting product sales in the account of the affiliate.
When the commissions reach a pre-determined threshold, the affiliate is paid.
Basic affiliate marketing vocabulary that you should know
To help you with the affiliate marketing, we have concluded some of the jargons, you might come across. So, don’t worry and check-out some of the basic affiliate marketing vocabulary:
This is the person, who is actually selling the product or service that you promote. For example, if you are promoting a Flipkart water heater, Flipkart is the merchant.
You or “the affiliate”. This is you, who is promoting the goods or services of the merchant to your audience, hoping someone to make a purchase and earn commission on the same.
It is similar to an affiliate link. Most of the affiliate programs offer a unique ID, which the publisher can add to any page of the product site.
Deep links are specific links that leads to a specific page or product, rather than landing on the website of the brand.
So, let’s say if you wish to promote Amazon’s waffle maker, then the deep link would land your visitors on the page selling waffle maker, rather than on the home page of Amazon.
Most often, you will find that affiliate links are million-character eyesore, and let’s be honest, we all know that only a few people are going to click through that.
This is when URL masking comes into place. It is basically covering up the original domain name, with another name, usually a pretty link that makes it more clickable.
Mostly people use bit.ly, however, there are also WordPress plugins for the same.
Affiliate Marketing on YouTube: Who does it and is it worth it?
Do you know that every month more than 6 billion hours of video is seen on YouTube- the second largest search engine of the world with more than 1 billion users?
So, why not make use of this amazing platform for affiliate marketing. Yes! affiliate marketing on YouTube is truly a thing – one which is wildly profitable.
You can start Affiliate marketing on your YouTube channel by placing the affiliate link in the videos through annotations or in the descriptions.
So, what’s stopping you? Find yourself some great affiliate marketing companies or affiliate marketing websites with products or service for your audience type and start earning commissions right away.
There are many great affiliate marketing examples, where the publishers make a handsome amount through this tactic.
For more details on affiliate marketing and affiliate marketing guide, get in touch with us here.
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