Since decades, taxis have been an essential mode of transport for people across the world. With the soaring costs of private vehicles, taxis have played a crucial role as an alternative and convenient way to commute.
Today, taxi businesses have greatly evolved from traditional cabs to modernized taxi hailing systems. The sophisticated taxi booking systems are leveraging the benefit of and integrating with advanced technologies like Artificial Intelligence (AI) to provide swifter and more improved taxi booking services. Currently, AI and machine learning have become popular technology trends every industry is seeking to capitalize on. And so is the mobile taxi industry.
Artificial Intelligence is empowering mobile taxi platforms to improve business efficiency and personalization. For example, taxi dispatch systems or ride-sharing applications such as Uber and Ola ascertain the price of your ride in advance with the help of AI. This reduces the waiting time for a taxi after it has been booked. Also, if you ever wondered how do companies like Uber and Ola provide their users with discounts or offers just around the time they’re about to leverage their service? Well, now you know the answer.
With a plethora of existing mobile-based and AI-powered taxi booking platforms, the recent advancements in taxi applications have gotten the entire on-demand cab booking industry buzzing. The new AI-powered taxi systems claim to automate and enhance taxi application processes and functions in order to make the app more efficient to fulfill the demands of both taxi drivers as well as customers. It not only enables you to make your app more robust but also technologically up-to-date and relevant in the evolving transportation landscape. A slew of other benefits of AI-based taxi dispatch system include the following.
Major Benefits of AI-powered Taxi Booking Applications:
1 – Take better, informed business decisions:
Analytics-driven by data allow enterprises to make better and well-informed business decisions. With the help of accelerated, rigorous, and detailed analysis of historical patterns pertinent to user behavior and demand for taxi booking applications, artificial intelligence allows taxi app owners to factorize technological as well as historical trends while taking improved decisions. In addition, predictive analysis aids in providing user recommendations. This can be a major revenue driving stream for on-demand taxi-booking applications.
2 – Personalize the taxi app to enable exceptional user experience:
Studies have often proved that more the personalization, better the user experience. Customers crave personalization. This is one important factor that differentiates a successful on-demand taxi app service from an ordinary one. Taxi app users love receiving information, personalized content, discounts and offers that are specifically created for them.
The major advantage of integrating artificial intelligence within your cloud-based taxi dispatch system is that it lets you have full access to user location alongside their app activity, interaction, related timestamps and the platforms or services they frequently use. This further allows you to understand their preferences more accurately and design special discounts or offers for them. You can push this offer through app notification when the user is active to boost app user interaction. This is one of the best ways artificial intelligence allows you to level up your personalization game which would otherwise have been difficult to attain without AI.
3 – Decode application sentiments:
For those who are oblivious, artificial intelligence also comes with a feature called Sentiment Analysis. This feature enables you to get in-depth insights about your app such as where, when, how and in what manner is your taxi booking app being used and discussed. Whether it is on instant messaging platforms, social media sites, or web-based forums, you get to know how your users interact with the app, with which competitors it is compared with, how frequently it appears in the search rankings, the number of visitors and a lot more vital feedback and analytics. This data is crucial especially when you need to review your application, launch a new feature or service, or amend user policy.
4 – Predict demand early on:
Predictive and data-driven analytics collectively helps to improve demand prediction accuracy levels. The efficiency of artificial intelligence in data mining can be leveraged to retrieve historical information related to the correlation between time and taxi demand.
5 – Optimize route more accurately:
One of the most vital components of artificial intelligence is logical reasoning. It aids in optimizing driver routes. AI’s reasoning algorithm studies and gathers the data sourced from cab drivers who are familiar with and have traveled the routes. The data studied is further analyzed considering two important factors, i.e. time and direction. AI optimizes the routes based on these factors to help drivers reach their destination in the least possible time.
6 – Enable autonomous dispatch:
Taxi businesses can enable autonomous dispatch through behavior pattern recognition and data mining. Both data mining and pattern recognition help to transform and organize the unstructured and unorganized data. It simplifies the data analysis activity, in turn, resolving some of the most critical issues affecting the dispatch system. This eliminates human error, that often occurs in the taxi dispatch platforms and can be easily eliminated by integrating artificial intelligence into taxi applications.
People across the world are interacting with artificial intelligence on a daily basis. AI helps systems simplify, streamline and automate customer queries, translate content into various languages, and map out navigation without the user realizing that they’re being aided by AI. The prime goal of AI is to imitate human intelligence by leveraging machine learning and a massive amount of data gathered by enterprises.
AI can not only predict user behavior or offer personalized recommendations but provide automated and instant analysis of the massive data to boost conversion rates and enable more interactive user experience. AI is being leveraged and incorporated by every taxi business today. It has become the need of an hour; so, have you integrated it with your taxi dispatch system yet? Let us know by commenting in the comments area below.
Mushahid Khatri is a solution consultant at Yelowsoft, one of the leading Taxi Booking app development company in 2011. It is known for developing Taxi Dispatch Software and Taxi Booking System of unmatched quality. He believes in sharing his strong knowledge base with learned concentration on entrepreneurship and business.